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PANELIST: Pitbull, artist MARCELLO BALLROOM, LEVEL 4 Fher Olvera and Alex Gonzalez of Maná, Latin music’s biggest and most influential rock band of all time, discuss philanthropy, using their Selva Negra Foundation as the departure point for a candid chat on responsibility and artistry in our current time.

MODERATOR: Leila Cobo, executive director, Latin Content & Programming, Billboard PANELISTS: Alex Gonzalez, Maná Fher Olvera, Maná An Official Event of Billboard Latin Music Week Produced by: Alvaro Altamirano Location: Hotel Mandalay – House of Blues, Las Vegas Special Guests: Bulevar Descarga Lady Janny Giselle Gastell Francy Roberto Antonio Grupo Niche Sayverse Dj Kane Dj Ramirez STEVE AOKI is a 2x Grammy-nominated international producer/DJ, electronic dance music entrepreneur, and founder of the trendsetting record label, events/lifestyle company and apparel line Dim Mak.

Stacy Smith, who has led the conversation on the underrepresentation of minorities and women in film and TV, Billboard will unveil groundbreaking research that will illustrate for the first time how women are represented (or not) on Billboard’s Latin charts.

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With the advent of different social media and streaming platforms, it has become an important revenue driver.

A conversation with directors, labels and platforms on the most effective way to conceive, produce and monetize videos today.

Locations like Minneapolis, Milwaukee and Chicago are becoming hot beds for regional and popular Spanish-language music, growing the touring map for artists and building new fan bases throughout flyover country.

This panel will feature the biggest buyers in the Midwest and examine what it takes to build an audience in the market and beyond.

We’ll look at the creative process behind Luis Miguel La Serie, an authorized, premium biographic series coming soon to Telemundo, starring Diego Boneta as Luis Miguel. MODERATOR: Jorge Bernal, Telemundo PANELISTS: Diego Boneta, Star of Luis Miguel La Serie Carla Gonzalez Vargas, Executive Producer, MGM’s Gato Grande Productions Luis Silberwasser, President of Telemundo Networks MARCELLO BALLROOM, LEVEL 4 Bad Bunny is bringing his A game and stellar style to Vegas to tell us why every song he’s on is a hit!

MODERATOR: Leila Cobo, executive director, Latin content and programming, Billboard PANELIST: Bad Bunny, singer/songwriter MARCELLO BALLROOM, LEVEL 4 Up until two years ago, a music video was used to promote the song.

MODERATOR: Justino Aguila, Billboard PANELISTS: Noah Assad, Rimas Entertainment Vicente Saavedra, MARCELLO BALLROOM, LEVEL 4 Descemer Bueno on a history of hits, from “Bailando” to “Loco;” his new label deal with Enrique Iglesias and Sony; and on making music in and out of Cuba.

MODERATOR: Leila Cobo, executive director, latin content and programming, Billboard PANELIST: Descemer Bueno, songwriter/artist MARCELLO BALLROOM, LEVEL 4 Remarks by: Patricia Bermudez, Director of Business and Program Development, Aids Healthcare Foundation Young, Mexican and HOT…. These millennials are changing the game in regional Mexican music. MODERATOR: Pepe Garza, Qué Buena, KBUE-FM PANELISTS: Ulices Chaidez, singer/songwriter Virlán García, singer/composer/musician Adriel Favela, singer/songwriter/producer Christian Nodal, singer/songwriter Cornelio Vega Jr., singer/songwriter/producer Jesus Mendoza, singer/songwriter MARCELLO BALLROOM, LEVEL 4 The artist with the most songs on Billboard’s Hot Latin Songs chart gives us a live breakdown of how his top hits were conceived, recorded and produced, from “La Modelo,” featuring Cardi B, to “Se Preparo.” MODERATOR: Leila Cobo, executive director, Latin Content & Programming, Billboard PANELISTS: Ozuna, artist HI FLOW, producer YAMPI, producer Music plays a key role in Telemundo’s content strategy – from Premios Billboard’s 20th Anniversary on Telemundo & live events to our successful bio-musicals.

LANDO BALLROOM (ADJACENT TO MARCELLO BALLROOM) LEVEL 4 Sign up is now available for registered attendees.

FEATURING: Stephen Brooks, Vida Primo Pamela Bustios, Billboard MC Ceja, artist Paola Colmenarers, Cinq Music Latino Deborah Jourdan, Deezer Matthew Limones, Soundexchange Amaya Mendizabal, Amazon Music Rober Dávila Osorio, 2Heart/YT Rocket Ana Luisa Patiño, Altafonte Silvio Pietroluongo, Billboard Luis Rivera, Music choice Diana Rodriguez, Criteria Entertainment Miguel Sainz, ONErpm Michael Scafuto, the M&M Group Camille Soto, Glad Empire Laura Tesoriero, The Orchard Jesús Triviño, TIDAL MARCELLO BALLROOM, LEVEL 4 These maverick executives have turned the business upside down with their innovative approach to launching stars like Ozuna and Bad Bunny.

MODERATOR: Allison Wright Clark, music supervisor, producer PANELISTS: Jamar Chess, Sunflower Entertainment / Spirit Music Latino Andres Levin, Grammy-winning Film/Music Producer Ricky Luna, Latin Grammy award-winning producer Paul Presburger, Pantelion Films/PANTAYA/Globalgate Entertainment Carlos Villalobos, Grammy-nominated musician, songwriter, producer,composer MARCELLO BALLROOM, LEVEL 4 With a growing group of more than 15 million Hispanic listeners who spend an average of 31 hours a month listening to the service, Pandora is the streaming leader for Latin music fans.

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